Chrysler, as part of its effort to overcome its dismal car sales in the last year, is introducing a new incentive program called Let's Refuel America. If you buy a new Chrysler, Jeep or Dodge vehicle, you will receive a gas discount to fill gas for $3 dollars a gallon for the next three years, irrespective of increase in the gas prices. The difference in price will be paid by Chrysler.
I think it is a short sighted strategy which is aimed at boosting sales of its gas guzzling SUV's and large trucks which account for most of the vehicles sold by Chrysler. Instead of adding more fuel efficient vehicles to its lineup, which most of the other car companies are doing, Chrysler is providing discount on gasoline and hoping that consumers fall into the trap of cheaper gas prices and buy these gas guzzling vehicles.
I hope that consumers dont get lured into this incentive as it is a bad deal for the environment, a bad deal for the consumer and above all bad a deal for Chrysler itself.
Read more at $2.99 Gas for Next three Years
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment